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With ESPN's E:60, Jeremy Schaap Will 'Blog'

Notes on an excursion to Bristol.

ESPN announced today that it's launching a new news magazine show called E:60 that will be similar to HBO's Real Sports in the way it takes an in-depth, journalistic approach to the major stories in sports. Jeremy Schaap, Lisa Salters, Tom Farey, Rachel Nichols and Michael Smith are the on-air talent.

This part of ESPN's press release caught my eye:

Each segment will meld the stories with a glimpse of the reporters' experiences -- pitching the original idea, creating storylines with producers and interviewing their subjects. Reporters will interact with fans by "blogging" their experiences in the field.

Yes, they put "blogging" in quotes, which is a sure sign that they mean something different when they say "blogging," than you and I mean when we say "blogging." It sounds like a gimmick that won't last.

But aside from the "blogging," it sounds like a pretty good show, with the type of journalism that makes Real Sports great. They're promising real, hard-hitting journalism and solid storytelling. I'll be watching when the show debuts Tuesday, Oct. 16 at 7 p.m. ET.

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